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Our services

Everything it takes to get you found

No confusing packages, no bloated retainers. Just the work that actually moves the needle -- picked based on what your business needs, not a one-size-fits-all plan.

Search engine optimization isn't one single task -- it's a collection of different disciplines that all affect whether your business shows up when someone searches for what you do. A site can have great content and still rank poorly because of technical issues. It can load fast and still fail to convert visitors because the content doesn't answer the right questions. Local businesses have an entirely separate set of factors around Google Maps and local search that don't apply to national brands.

That's why we don't sell one generic "SEO package." Below is the full range of services we offer, each one solving a specific piece of the puzzle, with a closer look at exactly what's included. Most small businesses need a combination of a few of these to see real movement -- which is exactly what a free audit is designed to figure out before you spend a dollar.

Technical SEO

We clean up the behind-the-scenes issues stopping Google from finding, crawling, and trusting your website.

  • Site speed and Core Web Vitals fixes
  • Mobile usability and crawlability
  • Structured data and schema markup
  • Broken links and indexing issues
See how it works

Content Strategy

We write pages and posts around what your customers are already typing into Google, so you show up right when they're looking.

  • Keyword and search intent research
  • Service page and blog content writing
  • Content structured to actually convert
  • Ongoing content calendar and updates
See how it works

Link Building

We earn mentions from sites Google already trusts, so your business looks credible to search engines and customers alike.

  • Genuine, white-hat outreach and links
  • Local citation building and cleanup
  • Industry directory and press mentions
  • No spammy schemes that risk penalties
See how it works

Local SEO

We get you showing up on Google Maps and in local results when people nearby search for what you do.

  • Google Business Profile optimization
  • Local keyword and map pack targeting
  • Review generation and management
  • NAP consistency across the web
See how it works

Google Business Profile Optimization

We optimize the profile that shows up before your website does -- available on its own, or bundled into a full local SEO package.

  • Profile claiming, setup, and verification
  • Category, description, and photo management
  • Google Posts and Q&A monitoring
  • Review generation and response strategy
See how it works

E-commerce SEO

We optimize your product and category pages so online shoppers find you before anyone else.

  • Product and category page optimization
  • Product schema and rich results
  • Site structure and internal linking
  • Duplicate content and thin page fixes
See how it works

SEO Analytics

Clear, simple reports that show your traffic, calls, and leads -- no confusing dashboards or vanity metrics.

  • Monthly plain-English reporting
  • Call and form-lead tracking
  • Ranking and traffic dashboards
  • Tied to real business outcomes
See how it works
Also available

Beyond SEO

A couple of services that pair naturally with getting found.

Website Design

A site that loads fast, looks credible, and is actually built to convert visitors into calls and leads.

  • Fast, mobile-first design built for SEO
  • Conversion-focused layout and copy
  • Clean handoff, no ongoing platform lock-in
Learn more

AI Search Optimization

Getting your business mentioned by AI tools like ChatGPT and Google's AI Overviews, not just classic search results.

  • AI-visible, structured content
  • Consistency across the web for AI trust
  • Ongoing monitoring as AI tools evolve
Learn more
Made for your situation

SEO That Fits Your Business

Not sure where to start? These two guides walk through exactly that.

Small Business SEO

SEO built around how small businesses actually operate -- direct access to a real person, no enterprise-style bloat, and a strategy sized to a real budget.

  • The highest-leverage work prioritized first
  • Plain-English reporting, not enterprise jargon
  • No long-term contracts
See how it works

Affordable SEO

Honest, right-sized SEO that never cuts the corners that could cost you more later -- no fake guarantees, no spammy shortcuts, just real value for a real budget.

  • Transparent pricing, no hidden fees
  • Only white-hat methods, ever
  • Start small and grow as results build
See how it works
Common questions

Questions about our services

How do I know which services I actually need?
That's exactly what a free audit is for. We look at your specific site and market, then recommend a plan based on your actual gaps -- not a generic package.
Do I have to buy every service, or can I pick just one?
You can start with whatever your business needs most. Many clients start with technical SEO or local SEO and expand from there once they see results.
How long before I see results across these services?
It varies by service -- technical fixes can show impact within weeks, while content and link building tend to build momentum over 3 to 6 months. We'll set realistic expectations upfront.
Do you offer these services as one bundled package?
We build a plan around what your business actually needs rather than forcing everyone into the same bundle, though most clients end up using a combination of several services together.
Is SEO worth it for a small business, or is it just for big companies?
SEO is often more cost-effective for small, local businesses than for national brands, since local search has less competition and higher buying intent -- a well-optimized local business can compete with much bigger companies in its own market. See our dedicated small business SEO page for more on how we approach this specifically.
What makes SerpUp different from other SEO agencies?
No long-term contracts, plain-English reporting, and a dedicated account manager instead of a rotating cast of strangers. We earn your business every month instead of locking you into a contract.

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